Shoe stores Maniet wanted to engage the children of the Stockel area in the design of their new big play area in the Stockel shop. Dreammachine Kids created a campaign in order to reach out to families in the area. A non-branded collaboration with schools was setup equally.
Shoe Stores Maniet
The great play corner project
Project Details
Online and offline campaign. Videos about the co-creation process. Organization of the co-creation process.
- business-to-consumer
- geotargeting
- kids & families
- online activation
- online contest
- social media
- video marketing
- video production
- website design
- working with kids
