Céréal

Website and backsite programming, emailing

Dreammachine designed and created several generations of the website of Céréal, one of the brands of the French « Nutrition & Santé » holding.

Besides informations about the products, the website included an extensive recipes section. The customer maintained the website himself using the convenient back-end that we programmed.

Céréal launched their website with a very succesful sampling activation. The advertising agency ‘Stratégie’ sustained in the other media and Dreammachine accomplished a series of emailings and brand activations. We also developed the website for the sister-brand, « Céréal sans gluten».

Project Details

Website and backsite programming. Emailing.

  • business-to-consumer
  • ecouponing
  • email marketing
  • online contest
  • sampling
  • website design