Atoma

    Best Friends Forever booklet

    Dreammachine Kids developed a new product for Atoma, that was sampled in the sCoolbox sample-boxes targeted at 12 year old kids, at the end of the 6th grade school year.

    The small notebooks contained a number of questions to be filled in by the ‘Best Friends Forever’ of the children. This way the notebook could become a strong and personal primary-school friends souvenir for the children – something never to throw away.

    There was also a contest attached to this notebook: kids could color the mandala from the cover online, or on paper (and then upload it to Atoma’s Facebook page).

    Project Details

    Notebook design, website design & development with online coloring tool, contest.

    • advergaming
    • business-to-consumer
    • co-creation
    • digital experience
    • ecouponing
    • kids & families
    • online activation
    • online contest
    • sampling
    • social media
    • top-topical
    • user-generated content
    • viral marketing
    • website design